Why manufacturers choose Martelo over bidding and data platforms
Bidding platforms such as ConstructConnect and Dodge hand a sales team commercial projects to search, and data platforms such as Zonda hand it statistics about the new home market. Martelo hands it the accounts to win, every job in its trades reconciled into the contractors, installers and dealers behind the work and ranked for each rep's territory, with unlimited users on every tier.
How Martelo wins, side by side
Each kind of tool answers a question. Only one answers the question a manufacturer's rep has on Monday morning, which is who to call and why.
| Bidding platformsConstructConnect, Dodge Construction Network | Housing market dataZonda | Relationship intelligenceMartelo | |
|---|---|---|---|
| The question | Which commercial projects are coming, who is bidding, and what is specified? | Where are new homes going up, how fast, and by which builders? | Who does the work in my territory, who do they work with, and who should my reps call first? |
| The unit | A commercial project, followed from planning through bid and award | A new home community, its lots and its builder | A business, the people in it, and every job that connects them |
| The work it covers | Commercial projects, found and updated by research teams | New home construction, with remodeling measured as an index | Every job in the public record in its trades, new construction and replacement work alike, bid or not |
| Built for | Contractors choosing what to bid, and manufacturers following specifications | Builders, developers, and manufacturers selling to production builders | Building product manufacturer sales teams, from leadership to the outside rep |
| What your team does next | Work the project feed, follow the specifications, and chase the projects still open | Turn the market view and its builder lists into a plan for the reps | Call the accounts ranked for the territory this week, each with its track record and the reason to call |
| Pricing | By market, and by seat or user | Not published | By market coverage, with unlimited users on every tier |
Martelo against each one
- Why Martelo over ConstructConnect
Martelo beats ConstructConnect for manufacturer sales teams with every job in its trades, ranked accounts to call and unlimited users on every tier.
- Why Martelo over Dodge
Martelo beats Dodge Construction Network for manufacturer sales teams with every job in its trades, ranked accounts to call and unlimited users.
- Why Martelo over Zonda
Martelo beats Zonda for manufacturer sales teams by naming the installers and dealers below the builder, in new homes and replacement work alike.
The category, explained
- Bid boards versus relationship intelligence
A bid board lists projects for contractors to bid. Relationship intelligence curates the record into who decides and installs, so reps act before the spec.
- How manufacturers find the contractors who install their products
Dealers, reps, trade shows and bid lists each show part of the market. The public record names the contractor on every job, so installers can be ranked.
- What is construction relationship intelligence?
Software that maps the people behind construction projects, curated and ranked so a manufacturer's reps know which contractors and installers to call first.
Frequently
asked questions
Why is Martelo better than a bidding platform for a building product manufacturer?
A bidding platform is built around the commercial project and the contractor deciding what to bid. Martelo is built for the manufacturer's sale. It covers every job in its trades, including the residential replacement work a project feed does not carry, ranks the accounts each rep should call with the reason attached, and includes unlimited users on every tier.